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Adobe InDesign

Attention Insight for Adobe InDesign

Improve your editorial and print layouts with predictive eye-tracking heatmaps in Adobe InDesign. Instantly analyze user attention, refine compositions, and create data-driven designs — all without leaving your workflow.

Delivering critical pre-launch insights for

Use Cases of Attention Insight Adobe InDesign

Ensure your layouts guide the reader’s eye effectively. Whether you’re designing magazines, brochures, books, or marketing materials, validate your visual hierarchy to enhance readability and impact.

See What Grabs Attention

Easily identify the most attention-grabbing elements in your design. Emphasize key visuals like headlines, CTAs, or images to enhance their impact.

Validate Layouts Before Printing

Prevent expensive print mistakes by analyzing visual focus early. Use AI-driven insights to ensure your most important messages and visuals stand out, enhancing both design and effectiveness.

Design with Clarity and Purpose

Align your designs with your specific objectives — whether it's improving readability, guiding user attention, or making key content pop. Adjust and optimize your layout to achieve the best results.

"Understanding how users perceive my designs before publishing has been a game-changer. The insights are clear, actionable, and incredibly fast."

Taylor Kim

Freelance Graphic Designer

Step-by-step tutorials for Adobe Express

Learn how to generate attention heatmaps, analyze any design, and read attention data effectively.

Adobe express tutorials

4 Videos

Create Eye-Catching Designs With Attention Insight in #AdobeExpress | Adobe Express

5:14

Use AI to Predict Where Users Will Look with Adobe Express & Attention Insight | Adobe Express

1:21

Not Sure if Your Designs Grab Attention, Try This Adobe Express Tip

1:46

Heatmaps Add-on in Adobe Express - Put your Designs to the test with AI visual tracking

2:44

Trusted by over 2000 marketers worldwide

Florian Boelter

Staff Product Designer at Juro

"A quick, low-effort gut check on your design choices; A way to compare alternatives and pick the best one to test; A concrete visual you can include in your case study to show your thinking. These signals add depth to your story. Instead of saying “I liked this layout better,” you can say: “I tested both versions with AI-generated attention maps and chose the one with a clearer hierarchy.”"

Zander Whitehurst’s

Founder & CEO Memorisely

"Use it early to refine hierarchy in your UI before usability testing"

Atif Abbasi

Founder @ SaaS Landings

"Attention Insight has helped me provide more value to my clients. I'm now easily able to generate accurate heatmaps which throws the guesswork out the window."

Rhiddhit Paul

Senior Product Designer @ HumanX

"It's become a valuable part of my design iteration process, and an incredibly reliable way to explain the benefits of different designs when working with Product Managers at Amazon. When you have 10 different iterations, it's one of the best ways I know to narrow down to a few final iterations to test out with users. I love how well it integrates into Figma. It's become second nature to not just me, but even non-designers as well! "

Leonardo da Cruz

Content Strategist

"With the help of neuroscience and UX/UI principles, you can get some powerful insights. One tool in particular provides valuable data on user focus and attention."

Ioana Teleanu

Founder at AI-R Design Studio & UX Goodies

"Of course this does not (and shouldn't) replace testing with real users, but it's such a powerful instrument to complement your research efforts with - it's quick, it's accurate, and it's pretty solid."

Adobe InDesign

Ready to Make Smarter Design Choices?

Start transforming your designs today with AI-driven insights. Validate, refine, and elevate your projects confidently — without the guesswork.