Try Attention Insight free for 14 days. No credit card required.

Faster, smarter feedback for your design

Basic

Ideal for designers, marketers, and solopreneurs looking to start optimizing their designs

€29

/ month

Account Features:

Pro

MOST POPULAR

Perfect for designers, UX experts, and marketers making the best design decisions

€95

/ month

billed annually as €1,140

Account Features:

Additional features:

Hero

Don’t limit yourself. Perfect for agencies testing all types of design materials, even videos.

€250

/ month

billed annually as €2,999

Account Features:

Everything in Pro, plus:

Delivering critical pre-launch insights for

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Personalized Demo

Explore Attention Insight's Core Features

Test, optimize, make data-driven decisions, and get fast approvals with attention analytics.

Attention Heatmaps

Attention Heatmaps provide insights into what users notice when they interact with your design, highlighting the areas that catch the eye most effectively. The parts of the design attracting the most attention are represented in warmer colors like red and yellow.

Percentage of Attention

Drag and drop a rectangle around the object you're interested in to obtain the exact percentage of attention it receives. Considering that an image receives 100% of a user’s attention, the system calculates what percentage of that attention is allocated to your selected object.

Percentage of Attention Benchmarks

Get average visibility scores for key design elements like Headings, Subheadings, Primary and Secondary CTA’s. Compare your element visibility with the benchmark.

Focus Map

Ensure that users notice the most critical elements of your design. The Focus Map reveals which parts of your design are noticed or overlooked within the first 3-5 seconds. If users can’t find what they are looking for quickly, they are likely to leave.

Focus Score

Measures the level of attention concentration in your design. A high Focus Score indicates concentrated attention on a small area, suggesting a focused design. Conversely, a low Focus Score suggests that attention is dispersed across the design, indicating a lack of focus.

Clarity score

The Clarity Score evaluates how clear or cluttered a design appears to a new user. It considers factors such as text amount, size, and contrast, color saturation, and the number and size of images. Scores range from 1 to 100.

Contrast map

Shows how the colors within designated image sections contrast with surrounding colors, helping you evaluate how well your design elements stand out. Values are based on the WCAG 2.2 AA accessibility standard, requiring at least a 7.5:1 contrast ratio for text and a 3.1:1 ratio for other elements.

Design comparison

Instantly compare two designs. This feature displays analyses side by side, allowing you to easily note changes in the attention heatmap and focus map. A comparison table highlights differences in the percentage of attention and clarity scores.

Public share

Share analyses with clients or colleagues with the click of a button.

AI recommendations

AI reviews your design and suggests ways to enhance attention capture and improve colors and contrast. It provides interpretations of heatmaps, alignments with your objectives, adherence to design principles, UX best practices, and tailored recommendations on how to improve the visibility of your key design elements.

Quick Video Testing

Explore viewer engagement with our Video Testing feature, analyzing each frame through heatmaps and focus metrics. Identify missed opportunities and highlight your brand, product, or USP at critical moments. Track Focus Score and Percentage of Attention to polish your narrative flow, ensuring every second of your social, demo, or TV video effectively underscores your key message.

100% human support

We love AI, but not when it comes to customer support. We believe in hands-on help from human to human. Chat to our specialists anytime - our reply time is < 3 minutes during workdays and you might bump into our CEO

Instant Reports

Get a detailed design analysis with the Attention Insight Report in PDF or PPT, featuring Focus Maps, Clarity Scores, Attention Heatmaps, Percentage of Attention and AI recommendations. Customize themes and choose English or Spanish, with more languages available on request.

Optimize designs with Attention Insight
using your favorite tools

What our customers say

Leonardo Wolff

Founder of Eikonikos

“Attention Insight is such a brilliant tool. It brings the power of a generally available tool only to big enterprises to small companies and agencies. I just closed a $3K deal using this, validating a concept with a new client.”

Joshua Lim

Growth Strategist at Social Hackrs

“It will sure give you a better starting position. CRO specialists know that starting halfway up the ladder is much better than starting at the bottom. If you can use AI to approximately measure the site’s CRO before running traffic, you will save time and resources for yourself and your clients.”

Paul Dillinger

CEO / SEO Strategist of SuccessAmp LLC

“I used it to help guide me on some landing page tweaks. I literally heard "Wow" from the client. Tests are still running, but it looks like this will be a starting point for above the fold landing-page CRO.”

Find answers, clear and quick

Everything you need to know about the product and billing.

How does the free trial work?

Sign up for a free 14-day trial of Attention Insight and enjoy access to basically all features. We will notify you before your trial expires, and you can decide whether to subscribe to a paid plan or let your trial expire. No payment information is required.

What does one credit count as?

1 credit is charged for:
1 image or URL analysed (up to 3 viewports). Additional charge for longer images: +1 credit for each additional 3 viewports.
1 separate viewport analysis in a long image (when you select the viewport area and click ‘Analyse’).
1 AI recommendation request.
1 sec. of video analysed.
4 API transactions.

Using add-ons (plugins) will consume credits the same way as in the Web app.

Do you offer yearly price plans?

Yes. Attention Insight gives you the option to pay for your plans annually with a 20% discount before VAT. Contact us using the Intercom pop-up at the bottom of your screen or send us an email at [email protected].

Do you offer a discount for nonprofits or educational institutions?

Yes, we offer discounts to nonprofit organizations and educational institutions. Please [email protected] for more information.

What forms of payment do you accept?

We accept most major credit cards, including Visa, Mastercard, and American Express. Additionally, invoicing is available on the subscription page. For additional payment options, including wire transfers, please contact us using the Intercom pop-up at the bottom of your screen or send us an email at [email protected].

What is your refund policy?

We do not offer refunds if you decide to cancel your subscription. If you cancel your plan before the next renewal cycle, you will retain access to paid features until the end of your subscription period. When your subscription expires, you will lose access to paid features.

How do I cancel my Attention Insight subscription?

To cancel your subscription, launch the Attention Insight app and click on the profile icon at the top-right corner of the screen. Then go to your Subscription Page. There you will have the opportunity to review your subscription or cancel it.

How does billing work? When will I be charged?

Once you subscribe to a monthly plan, your card will be charged every month on the same day your subscription started. Similarly, for yearly plans, your card will be charged annually on the anniversary of your subscription start date.

Do you offer a demo or a guided tour of the platform?

Yes, we offer a live demo call which you can book here. Additionally, we provide an interactive walkthrough on our web app and a product tour video accessible from your dashboard.

Do you provide onboarding assistance?

Yes, we offer a live onboarding call session for users who subscribe to a Hero plan, typically lasting around 45 minutes. Additionally, we provide tutorials in our Knowledge Base and on our blog, including Getting Started with Attention Insight Web App, Chrome extension, and Figma plugin to help you get started.

Where can I find your Terms of Service and Privacy Policy?

You can find our Terms of Use and Privacy Policy at the bottom of our website.

Do you offer custom or enterprise plans?

Yes, we offer tailored solutions for clients with specific or larger needs that our standard plans do not meet, including those for enterprise clients. For more details, please contact us: [email protected]

I have a different question…

Explore our Knowledge Base, contact us using the Intercom pop-up at the bottom of your screen, or send us an email at [email protected]. We will be glad to answer all of your questions!

Start analysing now!

See Your Website Through Your Users’ Eyes: With the AI powered analytics tool, instantly generate Attention Heatmaps on any website.

Faster, smarter feedback for your design

Optimize designs with Attention Insightusing your favorite tools

Start analysing now!

Optimize designs with Attention Insight
using your favorite tools